Thursday, 4 June 2015

Why to Use Trust Seal On eCommerce Website ?


Earning the trust of your customers is by large the most essential requirement to operate an online business. Its due to the reason that customers prefer to make purchase from an online store that offers them the much-needed trust. So, if you desire to have more customers visiting your store and making purchases, simply offer them the conditions that they can rely upon. One of the most effective ways to doing that is providing a trust seal.

So, What Trust Seals are All About ?

A trust seal is basically a form of seal, badge, logo or icon that is displayed in a definite form on an e-commerce website. Its a trust seal that actually ensures the buyer that a specific website is legitimate. A third-party trust seal company collects the data to confirm the authenticity of that specific business. Secure sockets layer, better known as SSL, are the guiding force behind these trust seals.
A trust seal in your online store signifies that your website is verified and customers can safely use their card information to make a transaction. Basically, SSLs are of two types - standard and extended validation. The latter one requires more administrative effort for checking domain-related info; and hence is more expensive.

Significance of Trust Seals for your Business…

For sure, trust seals make a sound impact on the credibility of your store that brings out their importance in full light. As per surveys, a large number of online shoppers look for a trust seal on the e-commerce store before deciding on making a transaction. In fact, around 79% shoppers expect to see a trust seal on the home page of any e-commerce website.

The number of cancelled transactions for e-commerce stores is increasing day by day; lack of trust being one of the most crucial reasons for the same. Trust logos definitely increase a website’s trustworthiness. Bigger e-commerce players in the market may not consider them quite important as their brands are already among the reputed ones; however, small e-commerce businesses definitely need to think again.

Hence, you should not just hire e-commerce developer for creating your perfect online store but should also focus on getting a trust seal for it once developed. Besides trust seals, also focus on keeping your site design clean and provide as much customers reviews as possible.

Friday, 29 May 2015

Salient Aspects Related to Software Development Cost

Delivering the undertaken project within the predefined budget is one of the biggest challenges for software development firms across the globe. Proper estimation right in the very beginning can lower the risks that might otherwise be associated with a cost-overrun. Its also one of the prime reasons for failure of most outsourced software development projects.

Software Development Costs - Capitalizable & Non-Capitalizable 

During a typical software development life cycle, the costs involved increase with passage of time; same is evident from following figure.



Let's also know the various costs involved in software development; briefly classified into capitalizable & Non-capitalizable heads. Under capitalizable costs, direct material costs, payroll related costs, Interest costs , data conversion costs, and system hardware costs are essentially included. Non-Capitalizable costs include costs for research & development, conceptual formulation of alternatives & their evaluation, implementation costs, general and administrative costs besides the maintenance costs.

Software Quality & Cost - A Deep Correlation Between the Two…

Very few companies engaged in this domain know that there is a marked correlation between quality & cost. After all, at times the logical phrase “You get what you have paid for” should be true as it means paying for the quality that you were expecting. However, in reality, things are more complicated that that.

Cost of software development is affected to a great extent by brand, culture and competition. But its never true that a high cost project will have a lower probability of failing as there are other factors that govern a project’s success or failure. Under-specified product specifications, bad communication skills besides some other factors are some of these.

Most software development companies try to keep these elements within their control. However, still there are some mistakes made at different levels that cause project failure;  inability to understand client requirements being one of the most crucial reasons.

Tuesday, 26 May 2015

What Mistakes to Avoid in Mobile Application Development

The future of the mobile app industry is bright; and so is that of the professionals dedicating their services in this domain. Several mobile application development companies in India and abroad handle simple-to-complex projects on a daily basis. The success/failure of these projects to a large extent depends on how easily the developers get the understanding of the client’s requirements and avoid the mistakes that can normally ruin the project. Here, we bring for you few of such mistakes that must be avoided at any cost.

mobile application development companies India


Not Making Platform Considerations Correctly - Choice of mobile app development platforms is fairly large with iOS, Windows, Android and more. Its never a wise option to base your decision of choosing the platform on basis of stereotypes. A number of developers stick to the iOS platform just because they think monetization on Appstore is far easier. However, the same is not true always and a number of other factors must also be taken into consideration while deciding the platform.

Considering Mobile Experience to be Downsized Web Experience - A website and mobile app are two different things; both should never be misunderstood to be same in size, functionality etc. However, the risk in mobile app development are far too large - consider for example your iOS app’s design being rejected by Apple. Still, the fact that mobile apps are more valuable can not be denied. A number of pros related with mobile apps like intuitive interface, infinite customizability etc, make them all the more in-demand. Its noteworthy to mention here that the wave of responsive is rising fast and same may require more justification on the requirement of a new app.

Not Planning Adequately for App’s Sale - There are thousands of apps already existing in the app market; which means that your newly launched app will get to face tough competition and so you should not forget to make suitable plan for increasing its visibility. Its also fair enough to study the market trends with help of tools like Google Trends and Xyologic for better planning of your marketing efforts. Identify the target markets and aim for broader markets accordingly as required.

 

Saturday, 16 May 2015

How Facebook App Developers Using Deep Linking for Mobile Apps Install Ads

Deep linking capabilities of Facebook have now extended from engagement ads to mobile app install ads. Due to this feature, it will be possible for developers to direct users to an information of their choice whenever the app is opened first time. So, in a way, it will open new avenues for professionals engaged in Facebook application development. When a user taps on Facebook’s mobile app install ad, then the developer has the leverage to send the user to a particular place in the app like a product page rather than  directing conventionally to the homepage.


Facebook application development

In this way, it would be more effective for the developer to attain the set goals, besides providing better experiences to users by directing them to the content that they came looking for. Let’s understand now how it works.

Consider for example some travel app running the mobile app install ad that features a vacation to Los Angeles. So, in this case, users who install this app and open it for the first time will be directed straight away to the Los Angeles offer. It will thus ensure that the user is directed precisely to the information that attracted him in the first place. More easy-going customer experience is thus ensured by ruling out those extra steps that require the user to click the ad first and then look for the travel offer.

Now lets’s see how its possible to make use of this feature. One of the ways of using it is via App Links - Facebook’s open, cross platform standard that facilitates deep linking on mobile. App links for several unique URLs on mobile have already been enabled by different developers. Developers using the Facebook SDK can go for deep linking with their mobile app install ads if they have enabled App Links. Developers now get a new blank field in ad creation tool that they can use to define the location where they would want their ads to link.

Thursday, 27 November 2014

The Key Aspects of Facebook Applications Development Discussed

With more than a billion active users, Facebook still remains one of the most sought-after social networking platform for social enthusiasts across the globe. Out of these around 550 million users make use of apps. Is your app one of them ? There is a huge market for Facebook apps, considering which, it can be fairly said that vast growth opportunities exist for businesses & developers alike.



Why Facebook Apps ?

No introduction is required for Facebook's app ecosystem. Skilfully designed & developed Facebook apps have proven their worth in providing the leading edge to businesses whose targeted market comes under the Facebook user demographic. Facebook apps not only bring in numerous likes & shares but also help to bring more increased traffic to your site, increase the user engagement level and ultimately result in upsurge in your revenue.

Facebook Application Development : Key Points to Consider

No matter, whether you are an individual developer or a Facebook application development company, there are some points you need to consider to make sure that everything goes perfectly. Firstly, you must understand that developing Facebook apps is quite different compared to building a mobile app. A number of factors are involved that need due consideration. Let's take a look at these factors.

  • Facebook has its own policy in place that needs to be adhered to while going for app development. Never violate the policy to avoid facing any legal issues at a later stage.
  • Facebook's algorithm Edgerank makes continuous tweaks that determine the apps & posts visible on News Feed. Make sure, you adjust to these tweaks.

Thursday, 20 November 2014

An Introduction of Data Loss Prevention (DLP) capabilities in SharePoint Online

The Data Loss Prevention (DLP) is very much a lingering but an important issue with many organizations. There are many ways in which an organization saves its critical data and thus the need to protect it from unsolicited resources is very urgent. In many cases the organization may be storing data in the e-mails and drafts that are further stored in the libraries. If the data of an organization needs to be protected then it has to be done at the content level or in other words at the file level. Data Loss Prevention (DLP) capabilities in SharePoint online would help the organization in storing the data anywhere in the SharePoint. 

SharePoint development
In the SharePoint the permission to access data is defined by the SharePoint administrator that allows the access to certain libraries and lists. But this approach is very much at odds with the use of the SharePoint as an enterprise collaboration platform. The need of the hour is to have a solution that would look into the specific files and individual documents which need to be secured based on specific policies. The content must be checked with the pre-defined checkpoints resident within the policy manager. The content then can be classified and the access to it can be restricted and the content encrypted.

Following this approach it can be assured that the permissions are applied at the individual file level rather than at the library level. This would allow the user to store sensitive content, share it or collaborate from any site or library in the SharePoint farm. It would also ensure that the file can be accessed by only those who are permitted to it as defined by the classification. Organizations that are using SharePoint to store and manage data need to make sure that are using the right company. The SharePoint development company in India has the wherewithal to do the needful.

Sunday, 2 November 2014

Joomla! 3.3.4 - an update of security release for the 3.x series of Joomla!

JoomlaJoomla is a free and open source content management system (CMS) that is used for publishing web content. It is built on the model-view-controller web application framework that can be used independently of the CMS. In an estimate it has been found that the Joomla is the second most used content management system on the internet after WordPress. By February 2014 Joomla had been downloaded over 50 million times. Over 7,700 free and commercial extensions are available from the official Joomla! Extension Directory and many more from the other sources. Joomla is written in PHP and uses object-oriented programming techniques. In a way similar to many other web applications, Joomla can be run on a LAMP stack. Installation and maintenance of Joomla is an  easy task and does not require much efforts.

The latest development from the Joomla! Project and the Production Leadership Team is the release of Joomla!3.3.4 which is a security release for the 3.x series of Joomla. In case you are running a Joomla! Release on a server with PHP 5.3.10 or later than the best thing to do is to update to the Joomla!3.3.4 version. The security issues such as the Core XSS Vulnerability and Core Unauthorized Logins are comprehensively addressed by this release. It can be said that the Joomla! 3.3.4 is a very effective security release that is going to benefit the Joomla community in a big way.


The Joomla! 3.3.4 is a version that was long awaited by the Joomla community. The Joomla! Production team has finally delivered what can at best be described as one of the finest of versions that can be easily installed and set up. If you are looking for a company that can use this latest version of Joomla then it is best to hire PHP developers who know the nitty-gritty of this upgraded version.