Tips for Creating a Mobile App Strategy that Works

We all know that in coming time it will be mobile everywhere. In recent years, the number of users using web through mobile have increased drastically in comparison to desktop. From shopping to gaming, users are using mobiles for various purposes.

Moving towards a strategy:

In this cut throat competitive age when thousands of mobile apps are been launched everyday, your mobile app development strategy requires to be designed considering the factors - flexible, convenient and relevancy.

Work on your app’s user experience:

Key to the success for a mobile application is a great user interface. This is the primary thing to make sure that user interface is user friendly & flawless.

Besides being user friendly, your mobile app should be visually appealing.

Robust Programming:

What runs behind the scene in your app is equally important as front end user interface. It would require accurate & reliable programming interface. To build a successful mobile application, backend platforms must comprise of standard functionality for example - user authentication, push notification, social media integration and lot more.

Maximizing yield through monetization:

It's always recommended to define a clear monetization strategy before jumping into mobile application development. Create a mobile app strategy that targets for an environment that could attract and push your users to the next level. There is nothing wrong to start with freemium business model initially, but this has to go somewhere too.

Develop a strong mobile strategy framework by incorporating a reliable IT strategy. Ask your mobile application development company to focus on larger and more strategic apps. Additionally, consider switching to a cloud-based development. That will help you in greater collaboration and freedom in process of development.

Exploring Positive Possibilities of Mobile App Development with Android 5.0 Lollipop

Android 5.0 Lollipop has impressed everyone – thanks to its appealing design, bold colors, large fonts, brilliant animations, security, battery life, notifications, etc., that add up to the huge list of positives of Lollipop. Significant improvements in Android's core features such as battery life, security, notifications, and sharing are noteworthy too. A killer feature is the Priority mode, that's a smarter version of the hassle-free “Do Not Disturb” thing.

Android Lollipop gives you preciser control over the mobile's lock screen. It makes it fairly simple to take a glance at all your new messages as well as e-mails from the lock screen. Moreover, with its 5000+ new APIs, this Android mobile OS brings with it several promising possibilities for mobile app developers. Let's take a look at the brighter possibilities that hold in store for developers.

Much Brighter Prospects for Mobile App Development...

No doubt, Google's Android Lollipop brings in a bundle of new, unique features for users that will make user experience highly enjoyable. However, considering the developers perspective, is there amy possibility of better opportunities for Android app development services providers as well ? Experts in the mobile industry have predicted that Android Lollipop will make mobile app development highly enriching for developers. Also, there will be less of errors while creating applications for this Android platform.


With Android Lollipop, developers get access to multiple features besides 5000 new APIs. Mobile app developers can easily plug into these features, as a component of Android API level 21. Google's Android 5.0 Lollipop brings the mobile platform near to API level 22 as well. The new APIs available to developers would allow working with dual SIM mobile devices more easily. All of these new APIs would make it easier for carriers to take hold of provisioning & cellular services by making use of Google Play apps. Android app developers working in mobile application development company in India or abroad can thus stay assured of experiencing a more delighting time with Android Lollipop.

How to Ensure Better PHP Application Performance - 3 Ways

Deriving the maximum out of the created PHP application is something all developers will try to achieve. There are a number of ways using which you can ensure high performance of your PHP application prior to diving into code refactoring. Even if you require profiling your PHP code, you can condor following points to get maximum performance.

Cache In On OPCache : PHP is interpreted into opcodes (executable codes) that allow rapid development & testing without causing any pause. DO remember that recompiling the identical code every time it runs on your site will prove to be highly slow & inefficient. Opcode cache has been an effective solution to counter this slowdown though. These caches save the compiled code output into memory by forming hooks into the compilation system. Out of all these caches, APC or Alternative PHP Cache is the most famous one.

Looking Beyond your Application - Finding out the exact reason causing your PHP application to slow down is not a highly complex task. Initially, you may think your PHP to be the reason for it; however the reason could be something else especially when you have implemented the opcode cache. While accessing external resources. many of your app hurdles come into existence; database delays being one of the major suspects in this regard.

Typically, database relays account for almost 90% of a PHP application’s execution time. Hence, for all   database access instances, you need to review your codebase. Firstly, turn slow SQL logs on and then proceed further to query the queries to find out if these are efficient enough. Find answers to questions like - are too many queries being made, are there queries without a suitable index ? Just by giving some time to fixing queries, you can reduce your database access time besides increasing the application performance.

Keep Note of All APIs : There are a number of external resources that developers in every PHP web development company in India & abroad make use of for creating web applications, external API being one of them. Its quite tedious to grab control over the performance of remote APIs being used. However, its always possible to mitigate the API performance effect in the code by caching API output. Protecting your user from a misbehaving API should be your goal ideally. Also ensure that for any API requests, reasonable timeouts are arranged suitably in place.

Defining the Mobile App Strategy is Quite Crucial

No doubt, the future of commerce to a large extent nowadays depends on proper brand marketing and mobile. A large number of customers make purchase using their mobile phones and this is something that businesses need to consider if they desire to make the most out of the mobile wave. Simply diving into mobile app development is not a wise decision if you are not clear about what mobile app strategy to follow. 

At the initial level, there are some points of analysis that need to be covered including the actual requirement of a mobile app for your company. The manner in which your clients make use of your offered products/services carries the answer to this question. Its here where your app strategy should start.

Your app strategy should revolve around the concept of developing an app that keeps your core goals at the central focus of your strategy. Precisely, we are talking about an app development strategy that results in an app that is not just relevant as per your customer’s needs but also highly flexible and convenient. Let’s take a deep look into the 2 vital components of your mobile app strategy.

1. Laying More Emphasis on Experience - The prime component of your strategy should be mapping out the user experience and creating an interface that offers customers all what they want. Here, we mean an app that can be the customers anywhere and serves their purpose to the fullest.  Almost every mobile app development company in India & abroad focuses on designing pretty interfaces that are soothing to the user’s eyes and this is something quite important too. This component also calls for addressing the issues that may emerge due to the size, shape and functionality of numerous devices used by your customers. Hence, its recommended to keep the platform as neutral.

2. Developing Suitable Monetizing Mechanisms - Essentially, your mobile app strategy should generate an environment that allows users engage with your business easily besides encouraging them to make a purchasing decision. Distribution and monetization should be one of the focuses of your app; after all, its quite easy to market the free apps in market compared to the paid ones. It means that having started the app use by paying nothing, when users reach the level of expecting more from the app, they are ready to pay a price for the advanced features as applicable.

What are Flexible Advantages of PHP Framework?

Any framework is a decent solution to code quicker and simpler! PHP is one of them! It linked the paths and improves the coding! Any framework is expected to facilitate the overhead associated with common exercises performed in web development! PHP framework has been the most vigorous platform for some years. In this way, people get equipped with an information pack of PHP framework. PHP application development India helps  you to create a small, medium and large sized application in a little time span. Using a PHP framework you can finish things before you reach that looming deadline.

There have been various benefits experienced while working with a PHP framework. Utilizing a flexible framework can inspire developers to work productively. Let's see some flexible advantages of PHP framework:

1. PHP Framework involves better inbuilt capacities: With a phenomenal arrangement of inbuilt capacities, you can condense difficult assignments and get quick outputs from PHP coding. You are benefitted with different functions; utilizing them you can rearrange the code in PHP.

2.    Database is a fundamental point: What makes a difference here is the "databases" your project  has! Since, it is the center point where all project information is saved and called for, at whatever point there is a requirement. PHP utilizes MySQL for the database needs!

3. Utilization wire-frame before coding: It is dependably a decent practice to utilize wire framing  before you begin coding. This will give you the ideal support for the web development venture. Ensure each wire-frame club all the components and are put right. Make a legitimate stream before you give it a run with "Coding"!